Marketing

Bachelor's degree · San Jose State University · San Jose, CA

CIP 52.14

—Median earnings 1 year after graduating
$64,861Median earnings 3 years after
$89,379Median earnings 5 years after
—Median federal debt
—Graduates per year

How this program compares

Graduates of the bachelor's degree program in Marketing at San Jose State University earn a median of $64,861. Nationally, bachelor's degree graduates in this field earn a median of $69,303 four years after graduating (middle half: $49,728–$93,152).

Marketing (Bachelor's degree) at other California schools

CollegeEarnings (1 yr)Median debt
Santa Clara University
Santa Clara
$58,493$19,712
University of San Diego
San Diego
$56,313$20,569
San Francisco State University
San Francisco
$52,072$12,408
Menlo College
Atherton
$49,788$23,250
Loyola Marymount University
Los Angeles
$48,281$24,906
San Diego State University
San Diego
$48,229$15,000
University of San Francisco
San Francisco
$44,891$21,250
California State University-San Marcos
San Marcos
$43,134$18,000
California Baptist University
Riverside
$41,108$27,000
California State University-Long Beach
Long Beach
$40,976$13,750
California State University-Fresno
Fresno
$37,484$17,580
California State University-Northridge
Northridge
$37,016$13,350
California State University-San Bernardino
San Bernardino
$34,293$12,671

Highest-paying Marketing programs nationwide →

Other programs at San Jose State University

Frequently asked questions

How much do Marketing graduates from San Jose State University make?

The median salary is $64,861 and $89,379 after five years.

Source: U.S. Department of Education College Scorecard, June 2026 release (Field of Study data). Earnings are for graduates who received federal financial aid.