Marketing

Bachelor's degree · University of South Florida · Tampa, FL

CIP 52.14

$40,575Median earnings 1 year after graduating
$65,269Median earnings 4 years after
$63,056Median earnings 5 years after
$16,703Median federal debt
384Graduates per year

How this program compares

Graduates of the bachelor's degree program in Marketing at University of South Florida earn a median of $40,575 one year after completing the program. Nationally, bachelor's degree graduates in this field earn a median of $69,303 four years after graduating (middle half: $49,728–$93,152). Median debt is $16,703, about 41% of first-year earnings – a manageable level by common guidelines.

Marketing (Bachelor's degree) at other Florida schools

CollegeEarnings (1 yr)Median debt
University of Florida
Gainesville
$56,454$15,250
University of Miami
Coral Gables
$53,622$18,508
Florida Institute of Technology
Melbourne
$52,158$27,250
Florida State University
Tallahassee
$49,808$17,040
Florida Gulf Coast University
Fort Myers
$46,910$18,315
University of Central Florida
Orlando
$46,606$20,000
Stetson University
DeLand
$44,286$24,750
The University of Tampa
Tampa
$43,825$23,327
University of North Florida
Jacksonville
$43,720$15,000
Florida Atlantic University
Boca Raton
$41,995$16,875
Rasmussen University-Florida
Ocala
$41,377$26,609
Florida International University
Miami
$40,839$15,650
Palm Beach Atlantic University
West Palm Beach
$39,743$22,750
Full Sail University
Winter Park
$37,475$42,873
University of West Florida
Pensacola
$36,764$15,000

Highest-paying Marketing programs nationwide →

Other programs at University of South Florida

Frequently asked questions

How much do Marketing graduates from University of South Florida make?

The median salary is $40,575 one year after graduation and $63,056 after five years.

How much student debt do graduates have?

Graduates who borrowed federal loans owe a median of $16,703.

Source: U.S. Department of Education College Scorecard, June 2026 release (Field of Study data). Earnings are for graduates who received federal financial aid.