Marketing

Bachelor's degree · University of Iowa · Iowa City, IA

CIP 52.14

$52,895Median earnings 1 year after graduating
$81,994Median earnings 4 years after
$75,795Median earnings 5 years after
$23,250Median federal debt
301Graduates per year

How this program compares

Graduates of the bachelor's degree program in Marketing at University of Iowa earn a median of $52,895 one year after completing the program. Nationally, bachelor's degree graduates in this field earn a median of $69,303 four years after graduating (middle half: $49,728–$93,152). Median debt is $23,250, about 44% of first-year earnings – a manageable level by common guidelines.

Marketing (Bachelor's degree) at other Iowa schools

CollegeEarnings (1 yr)Median debt
Upper Iowa University
Fayette
$52,313$25,000
Drake University
Des Moines
$51,968$19,000
University of Northern Iowa
Cedar Falls
$48,990$16,661
Iowa State University
Ames
$48,304$21,500
University of Dubuque
Dubuque
$48,207$21,000
Loras College
Dubuque
$46,541$27,000
Saint Ambrose University
Davenport
$46,480$25,093
Grand View University
Des Moines
$45,057$22,019
Dordt University
Sioux Center
$43,944—
Buena Vista University
Storm Lake
$42,972$20,931
Mount Mercy University
Cedar Rapids
$40,690$26,500

Highest-paying Marketing programs nationwide →

Other programs at University of Iowa

Frequently asked questions

How much do Marketing graduates from University of Iowa make?

The median salary is $52,895 one year after graduation and $75,795 after five years.

How much student debt do graduates have?

Graduates who borrowed federal loans owe a median of $23,250.

Source: U.S. Department of Education College Scorecard, June 2026 release (Field of Study data). Earnings are for graduates who received federal financial aid.