Marketing

Bachelor's degree · Grand Valley State University · Allendale, MI

CIP 52.14

$46,022Median earnings 1 year after graduating
$69,592Median earnings 4 years after
$69,915Median earnings 5 years after
$22,530Median federal debt
269Graduates per year

How this program compares

Graduates of the bachelor's degree program in Marketing at Grand Valley State University earn a median of $46,022 one year after completing the program. Nationally, bachelor's degree graduates in this field earn a median of $69,303 four years after graduating (middle half: $49,728–$93,152). Median debt is $22,530, about 49% of first-year earnings – a manageable level by common guidelines.

Marketing (Bachelor's degree) at other Michigan schools

CollegeEarnings (1 yr)Median debt
Michigan State University
East Lansing
$57,275$22,250
Central Michigan University
Mount Pleasant
$55,296$27,000
Western Michigan University
Kalamazoo
$53,081$24,250
Oakland University
Rochester Hills
$50,087$24,125
Wayne State University
Detroit
$47,929$20,125
University of Michigan-Dearborn
Dearborn
$46,664$22,250
Baker College
Owosso
$45,136$31,567
Eastern Michigan University
Ypsilanti
$44,812$22,630
University of Michigan-Flint
Flint
$44,379$22,631
Northern Michigan University
Marquette
$44,377$20,000
Saginaw Valley State University
University Center
$44,376$25,500
Adrian College
Adrian
$44,122$27,000
Davenport University
Grand Rapids
$43,093$21,750
Cornerstone University
Grand Rapids
$42,627$20,616
Walsh College
Troy
$40,882$14,500

Highest-paying Marketing programs nationwide →

Other programs at Grand Valley State University

Frequently asked questions

How much do Marketing graduates from Grand Valley State University make?

The median salary is $46,022 one year after graduation and $69,915 after five years.

How much student debt do graduates have?

Graduates who borrowed federal loans owe a median of $22,530.

Source: U.S. Department of Education College Scorecard, June 2026 release (Field of Study data). Earnings are for graduates who received federal financial aid.