Marketing
Bachelor's degree · Western Carolina University · Cullowhee, NC
$33,197Median earnings 1 year after graduating
$56,568Median earnings 4 years after
$57,435Median earnings 5 years after
$22,922Median federal debt
152Graduates per year
How this program compares
Graduates of the bachelor's degree program in Marketing at Western Carolina University earn a median of $33,197 one year after completing the program. Nationally, bachelor's degree graduates in this field earn a median of $69,303 four years after graduating (middle half: $49,728–$93,152). Median debt is $22,922, about 69% of first-year earnings.
Marketing (Bachelor's degree) at other North Carolina schools
| College | Earnings (1 yr) | Median debt |
|---|---|---|
| Elon University Elon | $55,893 | $20,500 |
| North Carolina A & T State University Greensboro | $48,042 | $26,875 |
| Meredith College Raleigh | $45,883 | $27,000 |
| North Carolina Wesleyan University Rocky Mount | $45,880 | $21,185 |
| East Carolina University Greenville | $45,870 | $23,250 |
| University of North Carolina at Charlotte Charlotte | $43,619 | $19,500 |
| Appalachian State University Boone | $42,999 | $18,864 |
| Johnson & Wales University-Charlotte Charlotte | $41,544 | $26,100 |
| Campbell University Buies Creek | $40,572 | $18,408 |
| Wingate University Wingate | $36,777 | $23,200 |
Other programs at Western Carolina University
- Registered Nursing, Nursing Administration, Nursing Research and Clinical NursingMaster's degree
$106,628 - Construction Engineering Technology/TechnicianMaster's degree
$87,408 - Health Professions Education, Ethics, and HumanitiesMaster's degree
$79,115 - Business Administration, Management and OperationsMaster's degree
$73,460 - Rehabilitation and Therapeutic ProfessionsDoctoral degree
$72,019 - Electrical, Electronics, and Communications EngineeringBachelor's degree
$69,067 - Registered Nursing, Nursing Administration, Nursing Research and Clinical NursingBachelor's degree
$68,774 - Electrical/Electronic Engineering Technologies/TechniciansBachelor's degree
$67,003 - Educational Administration and SupervisionMaster's degree
$66,432 - Accounting and Related ServicesMaster's degree
$64,148 - Construction Engineering Technology/TechnicianBachelor's degree
$63,401 - Engineering, GeneralBachelor's degree
$62,244 - Human Resources Management and ServicesMaster's degree
$59,947 - Engineering Technologies/Technicians, GeneralBachelor's degree
$59,813 - Health and Medical Administrative ServicesMaster's degree
$59,078 - Public AdministrationBachelor's degree
$56,445 - Clinical, Counseling and Applied PsychologyMaster's degree
$54,682 - Communication Disorders Sciences and ServicesMaster's degree
$53,673 - Allied Health Diagnostic, Intervention, and Treatment ProfessionsBachelor's degree
$53,398 - Public AdministrationMaster's degree
$52,126
Frequently asked questions
How much do Marketing graduates from Western Carolina University make?
The median salary is $33,197 one year after graduation and $57,435 after five years.
How much student debt do graduates have?
Graduates who borrowed federal loans owe a median of $22,922.
Source: U.S. Department of Education College Scorecard, June 2026 release (Field of Study data). Earnings are for graduates who received federal financial aid.